Request your free introductory lawyer website design and copywriting consultation today
Edmonton: (780) 266-2535 Toronto: (416) 809-9653

Request your free introductory lawyer website design and copywriting consultation today

Edmonton: (780) 266-2535

Toronto: (416) 809-9653

Puzzled law firm website designers who are the wrong choice for lawyers who need better business development ideas on how to build a successful law practice or how to get new clients with improved law firm marketing.

Learn why copywriting is the last thing you should ever buy from the from the typical website designer or internet marketer

Home | Content Writing

Guess what is rarely mentioned when you ask about the services provided by a Search Engine Optimization (SEO) company, web designer or attorney marketing company: page content. You might even hear that web copywriting is unimportant or, worse still, nobody reads web page writing, which explains why so many web services providers give the job of content writing to junior staff with little or no writing experience.

We take the opposite view. We think copywriting is vitally important because we know it has a direct impact on visitor engagement (web lingo for: the visitor likes your website) and page rank (the great Google brain is calibrated to favor websites populated with well written, custom content). This explains, in part, why our websites are lead generation machines.

Bottom line: Professional copywriting makes a difference. And you just proved it by reading this far!

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Stamp with the words Broken Promises, a common problem with SEO companies who falsely claim they know how to market a law practice and create website content for lawyers.

Beware SEO companies who claim to do it all!

Chances are you regularly get calls and emails from Search Engine Optimization companies promising to improve the ranking of your website. Some may even be honest enough to explain that this could take a couple months or more. The people who do this work know how to talk to the machines that drive the major search engines. They are not so good at talking to people because they lack the necessary training in marketing and journalism. Remember that before you sign on the dotted line.